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Change or Die: The Three Keys to Change at Work and in Life, by Alan Deutschman
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Change or Die. What if you were given that choice? If you didn't, your time would end soon—a lot sooner than it had to. Could you change when change matters most?
This is the question Alan Deutschman poses in Change or Die, which began as a sensational cover story by the same title for Fast Company. Deutschman concludes that although we all have the ability to change our behavior, we rarely ever do. From patients suffering from heart disease to repeat offenders in the criminal justice system to companies trapped in the mold of unsuccessful business practices, many of us could prevent ominous outcomes by simply changing our mindset.
A powerful book with universal appeal, Change or Die deconstructs and debunks age-old myths about change and empowers us with three critical keys—relate, repeat, and reframe—to help us make important positive changes in our lives. Explaining breakthrough research and progressive ideas from a wide selection of leaders in medicine, science, and business (including Dr. Dean Ornish, Mimi Silbert of the Delancey Street Foundation, Bill Gates, Daniel Boulud, and many others), Deutschman demonstrates how anyone can achieve lasting, revolutionary changes that are positive, attainable, and absolutely vital.
- Sales Rank: #19002 in Books
- Brand: HarperBusiness
- Published on: 2007-12-26
- Released on: 2007-12-26
- Original language: English
- Number of items: 1
- Dimensions: 8.00" h x .58" w x 5.31" l, .43 pounds
- Binding: Paperback
- 256 pages
- Great product!
About the Author
Alan Deutschman is a senior writer at Fast Company and the author of two previous books, The Second Coming of Steve Jobs and A Tale of Two Valleys. He lives in Atlanta, Georgia, with his wife.
From AudioFile
Brian KeelerÕs narration of this cutting-edge advice on change couldnÕt be more enjoyable or impressive. Pausing or quieting his voice for emphasis, he misses no nuance and conveys a natural engagement with the authorÕs analytic writing. After a hard-hitting and succinct introduction, Deutschman systematically explains nine facets of personal change. Integrating findings from a variety of disciplines, his strategies are innovative and seamlessly supported by riveting business stories. His stories and analysis stay close to the heart by encouraging continuous curiosity about the self. Listen and learn how to realistically embrace your realities, find inspiration and support from others, behave consistently with your intentions, and be constantly aware of opportunities for learning and growth. T.W. Winner of AudioFile Earphones Award © AudioFile 2008, Portland, Maine-- Copyright © AudioFile, Portland, Maine
Most helpful customer reviews
17 of 17 people found the following review helpful.
You might not die, but if you don't have that attitude you might not change
By Buboy Magalhaes
I was first attracted to this book when I spotted its stark black and white cover with the simple words "Change or Die". It was enough to get my attention on a flight layover, and I made a note to myself to check out the book when I got home.
I judge a book on if it's able to accomplish what it sets out to do. If it does at least that I'll give it 4 stars. If I feel the author went above and beyond the tour of duty to get his point across, I'll give it 5. That being said, this book is a solid 4, 4 still being very good.
Did this book get the point across that if you don't change you'll die? Actually, yes. The author uses several well-laid out case examples from heart patients to career criminals to demonstrate why change is so important; he also retells his own personal "change or die" story, which lets you know that he doesn't just talk the talk, he also walks the walk. Even though you may not be able to relate to all the people in the book (I am neither a criminal nor a heart patient), he brings their stories close down to a personal level and then details how they each used some version of the 3-steps to change (Relate, Repeat, Reframe) to bring their life and outlook to a new, positive level.
The case studies (stories really), the application of the 3-steps, and the simplicity are really the strong points of the book. I'm not sure if Mr. Deutschman is a psychiatrist or not, but the writing style came across as very down-to-earth and easy to read. It wasn't bogged down in any psycho babble, just 3 steps and how different people applied them to their lives, and the lives of others to change. That's it. Unlike other books covering the topics of change or psychology, it doesn't get cheesy or sugar-coated or cliched, and I was glad for it. This may also be a weakness of the book, since it really wasn't inspirational nor used "go-get-'em" language. That's not say it isn't, it is inspirational in its own way because you get to see how change is possible for even the most ordinary or hopeless situations. But I feel the author could have used a little more enthusiasm in his writing, that's a very minor quibble though.
Another small issue i have with the book, which is purely subjective, is that I wish the author spent a little more time on personal change, or at least gave more examples. There were perhaps 25-30 pages on personal change, and I bought this book expecting more of that. HOwever, I know this book was meant for the topic of change on a personal, corporate, and organizational levels so the author really did cover what he wanted. Hopefully, in the future he'll come out with a follow up dealing solely with the topic of personal change.
Overall, if you are interested in changing yourself, your company, or group, this is a solid book. You can read it in a few days, and not feel overwhelmed with complex psycholiteral language. Instead, there's a lot to learn from the many stories and cases presented here. You really will learn how the 3-steps to change (Relate, Repeat, Reframe) are applied, but it is still up to you to use them.
9 of 9 people found the following review helpful.
A terrific book
By C. Smyser
If at all possible I purchase the audio CD version of books, and the hard copy of the book as well. Being a frequent traveler, being able to listen to the book gets my creative thought flowing. I then can use the book to drill down on more information as time permits. I found Change Or Die to be a very interesting and helpful book. Being involved in organizational change initiatives, I found the book to provide insights as to why change is difficult, and most often why change initiatives fail before they can bare fruit. The book offers helpful strategies for helping people work through the process of change. Despite the negative statistics that the author cites regarding success rates of change initiatives, I found the book to be very hopeful - in that there are concrete things that we can do to help the change process along. I found the examples that the author uses to be very interesting. The book and the CD is worth multiple readings and listenings.
64 of 66 people found the following review helpful.
One Powerful Book - This should be on the desk of every Entrepreneur, Manager, and CEO
By Dave Lakhani
I liked this book for a number of reasons not the least of which was the way that Deutschman broke down psychological principles and complex social theories into chunks that anyone can use. This books is powerful because it is simple, reinforces the main point, the three R's of change.
Relate, Repeat, Reframe
Those three keys to change will be meaningless outside the context of the book, but they are very powerful principles that Deutschman brings into clear focus for your business and your life. One of the things that really brought this book home for me was the examples that he chose as the models for how the change process works, they were unexpected yet very relevant.
If you've ever wondered how to create real change in your organization or even to achieve a goal like weightloss (as the author did) this book shows you a clear path to success based on sound psychology and solid thinking.
If you've ever set goals you didn't reach or have any significant dream or desire to change something in your life or your business, this book is a handbook that you'll use over and over again. I'm buying it for everyone on my team and in my personal mastermind group.
Dave Lakhani
Author: Persuasion The Art of Getting What You Want and The Power of an Hour Business and Life Mastery In One Hour A Week.
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